The Value of the People Beside You

As I reflect on the relationships I have built throughout my career, one lesson stands out above many others and that is that success in funeral service is rarely achieved alone. The most meaningful professional growth, the best ideas, and some of the most important opportunities often come from the people we choose to surround ourselves with. Funeral service is a unique profession. We serve families during some of the most difficult moments of their lives, navigate complex regulations, manage businesses, mentor future professionals, and adapt to changing consumer expectations. No one person has all the answers. That is why the people beside us matter so much.

Over the years, I have come to appreciate that some of my greatest learning experiences did not come from a classroom, a textbook, or even a conference presentation. They came from conversations with fellow funeral directors, embalmers, crematory operators, educators, suppliers, and association leaders. They came from listening to different perspectives, sharing challenges, discussing solutions, and learning from professionals whose experiences were different from my own. I am truly convinced that I would not have the knowledge I do without those who were on my path as I have traveled this journey.

Professional associations provide a unique environment where those relationships can flourish. They bring together individuals from various backgrounds, communities, and business models, all united by a common purpose. The purpose of advancing funeral service and serving families with excellence. One of the greatest benefits of association involvement is access to people who challenge us to think differently. It is easy to become comfortable with familiar routines and established practices. However, innovation often begins when someone asks a new question or offers a different perspective. When we surround ourselves with engaged professionals who are willing to share ideas and experiences, we become better practitioners and stronger leaders.

Associations also remind us that we are part of something larger than our individual funeral homes or businesses. This, I think, is one of the parts I enjoy most when we all come together those couple times a year to share and visit. The challenges facing funeral service today is enormous. We constantly see regulatory changes, workforce shortages, consumer expectations, technological advancements, and evolving service preferences. These cannot be addressed by any one person or organization. Progress requires collaboration. It requires professionals who are willing to come together, discuss issues openly, and work toward common goals. The strongest associations are not built on programs, meetings, or membership numbers alone. They are built on people. They are built on professionals who show up, participate, volunteer, serve on committees, mentor newcomers, and contribute their knowledge for the benefit of the profession. Every member brings a unique perspective, and every perspective has value.

One realization that has become increasingly clear to me is that the future of funeral service depends on our willingness to engage with one another. We need experienced professionals who can share their wisdom and historical perspective. We need newer professionals who bring fresh ideas and innovative thinking. We need individuals who are willing to respectfully challenge the status quo while preserving the values and traditions that make funeral service meaningful. When I attend association meetings, conventions, or educational events, I am continually reminded that the real value is often not found only at the podium. It is found in the conversations during breaks, the discussions around dinner tables, the exchange of ideas in committee meetings, and the friendships that develop over years of service. Those relationships create a network of support, encouragement, and expertise that benefits all of us. As professionals, we should never underestimate the influence of the people around us. The individuals we choose to engage with shape our thinking, challenge our assumptions, encourage our growth, and inspire us to become better versions of ourselves. When we surround ourselves with dedicated, ethical, and forward thinking professionals, we elevate not only our own careers but our entire profession.

The future of funeral service will not be determined by a single leader, organization, or legislative decision. It will be shaped by thousands of professionals working together, sharing ideas, supporting one another, and striving to leave the profession better than they found it. That is why association involvement matters. That is why professional relationships matter. And that is why the people beside you may be one of the most valuable resources you will ever have in your career. Invest in those relationships. Participate in your association. Share your ideas. Listen to others. Learn from your colleagues.

You may just discover, as I have, that some of the greatest value in funeral service is found in the people beside you.